Welcome to Watches2U
The Superdry brand is owned by SuperGroup plc, a British international clothing and accessories company. The brand’s unique selling proposition is the quirky yet trendy combo of vintage American styling and Japanese-inspired graphics. The company, in turn, generally relies on its products’ innate appeal than on overt advertisements, a move that has distinguished it from its competition while also encouraging the formation of loyal fans.
And when you purchase your first Superdry watch, you will also join the legions of Superdry fans around the world. You will even appreciate its reverse cultural approach of placing meaningless Japanese text excerpts on their products; in Japan, the reverse is practised wherein meaningless, even ridiculous, decorative English texts are added to products to increase their consumer appeal (i.e. fashion value).
Underneath all the Americana styling and Japanese texts lie a British heart. The materials from the straps to the hardware and movement used are of the highest quality for the price range. The unique detailing speaks about the brand’s distinctive approach toward fashion – independent, fierce and fabulous.
With a Superdry watch on your wrist, you will never dry out of compliments from family and friends, even acquaintances and strangers, about the unique beauty of your watch. Of course, you also know that your Superdry watches are also durable, fashionable and functional – everything that you will ever want from timepieces. watches2u.com, an authorised stockist and leading retailer of discount designer watches in the UK, is proud to carry the Superdry brand. You will find affordable Superdry watches in our online site as well as enjoying 31-day returns, product guarantees, and free shipping.